Zorka Lab – AI Sales Agents for B2B High-tech Teams

Spend more time closing deals, less time researching. Zorka Lab’s AI sales agents handle lead research, qualification, and personalized outreach in minutes – so your team can focus on building relationships and closing sales. Launching September 2025. Try it now: [Request to Product matching].

The Challenge in B2B Sales

B2B sales reps often spend 70%+ of their time digging up info on prospects – leaving less than 30% for actual selling. It’s the classic trade-off: invest hours personalizing emails for a few leads, or blast generic messages to many and hope something sticks. This approach is frustrating, inefficient, and costly (hiring another SDR can cost $70–85K/year).

Zorka Lab was founded to solve this problem. We built an AI Sales Development Rep that automates tedious research and outreach prep work. The result? Deeply personalized, relevant engagement at scale – without burning out your team or budget. In short, we turn days of sales prep into minutes, helping high-tech companies boost pipeline and hit revenue goals faster.

Meet Your 24/7 AI Sales Rep – Key Features

Our flagship AI Lead Qualification Agent is essentially a supercharged virtual SDR that works 24/7. Its mission: find your most promising leads fast and engage them with a personal touch. Key features include:

Automated Research: Instantly scans public sources (company websites, Crunchbase, etc.) to gather each prospect’s company info, industry, and role – no more hours on Google.
Intelligent Qualification: Uses our ontology-based knowledge agent to match a prospect’s needs with your product’s benefits. It identifies integration opportunities in the prospect’s tech stack, finds pain points relevant to their industry/role, and flags if the lead fits your ideal customer profile.
Personalized Outreach at Scale: For each qualified lead, the agent drafts a tailored first email highlighting a concrete benefit or integration point and includes a clear call-to-action (e.g. scheduling a demo). Every message feels hand-written for that prospect – but your team didn’t lift a finger.
Real-Time Engagement: Speed matters. Our AI engages new leads within minutes of them showing interest. (In our pilot, average lead response time was under 10 minutes – meaning prospects hear from you before they even look at competitors.)
Seamless CRM Integration: Works with your existing workflow. Integrated with HubSpot CRM (more integrations coming) to log activities, update lead status, and hand off qualified leads to a human rep automatically.

Proven Results from Pilot

In Spring 2025, we piloted our AI agent with Banuba (a leading AR software company). The outcomes were game-changing:

20% of all incoming leads were handled end-to-end by the AI agent.
Qualification errors dropped by ~30%, thanks to consistent AI-driven criteria.
Average lead response time shrank to just minutes.
Conversion rate is the same as Banuba’s human SDRs achieved.

And unlike a human, the AI never complains about overtime! These early successes give us confidence that when our Lead Qualification Agent launches publicly in September 2025, it will deliver tangible value from day one.

Our Ontology-Driven Advantage

Unlike generic sales bots, Zorka Lab uses an ontology-driven approach – think of it as a custom knowledge graph for your domain. By modeling how products, business processes, and customer pain points interrelate, our AI uncovers hidden connections between what your prospect needs and what your solution offers. This means your outreach isn’t just automated, but intelligently tailored to each prospect’s unique context.

(Fun fact: we even use our own AI agent to sell our product – AI agents selling AI agents. Meta, we know!)

Ready to Turbo-Charge Your Sales Team?

Our AI Sales Rep Agent will launch in September, 2025. Try the prospect-2-product matching feature in action now: [Request to Product matching].